Starting a business is very easy soup, even starting from his own kitchen. This business does not require big capital. for small-scale businesses, we only need a cart to peddle soup. These carts can be installed in front of the house or carried around. To get a positive response from the buyer, before opening the business we can do taste tests. For example by sharing examples of soup to neighbors or relatives. Thus we can improve the sense of soup that we make. If the market response has improved, we can increase the amount of soup ingredients. Also if it is a strategic place, we can open a sidewalk cafe and a small depot. If the Business is going well, we can open branches in other places. in addition we can also sell soup to meet the needs of catering, social gathering or other parties.

The number of sellers have a lot of soup so the competition is tight. In order soup that we sell easily received the needed accuracy and carefulness. Here are tips for selling soup to preferred customers.

1. Identify Consumers

Before you start selling, we must know who will be the biggest buyer. If the target person deep pockets, high price does not matter. However, if the purchase is a group with low purchasing power, of course, price becomes the primary consideration.

Consideration of soup consumers not only based on purchasing power but also about the tendency of taste. Each region has a tendency to think differently. Something like salty, sweet, more spicy or others. Observe their eating habits. These considerations especially necessary if we sell the soup to a particular group of people.

2. Choose the Right Location

Strategic places have a very important role when opening the food business. Choose a place selling a crowded and often visited by people. Try to have adequate parking in the vicinity so that people do not hesitate to drop


3. Education Courses

Soto that we sell must have a difference of another kind of soup to keep in mind buyers. This difference can be a place to eat a more comfortable, better service, more delicious flavor and competitive prices

4. Promotions

Promotions done in order that we sell soup known to many people, at least people around the area where the selling. Promotion can be done through posters, leaflets or banners.

5. Consistent in quality and service

Taste soup which was standardized to stay awake, not changing. Thus customers who are accustomed to eating will not run. Presentation must also be beautiful and clean so that buyers are interested. Any ministry should be as friendly as possible so that buyers feel comfortable and was not disappointed